Key figures
19
Employees in a sales team she built and managed
9
Branches she managed operationally across Iraq's governorates
2
Stages she has spoken on
Areas of expertise
- Public relations
- Crisis management
- Strategic partnerships
- Sales management
- Team building
- Operations management
Career
Public relations and strategic partnerships management
Public Relations Manager
- Set public relations plans and followed up on their implementation.
- Built relationships with companies and partners, and negotiated with clients and external parties.
- Sought new cooperation opportunities and strategic partnerships.
Al-Rowad Academy
Sales management and building sales systems
- Built and managed a sales team of 19 employees, from hiring to training and development.
- Built an integrated sales system and set targets and key performance indicators (KPIs).
- Monitored the team's performance and improved its results.
Abaya Style
Operations and administrative management of 9 branches
- Monitored the branches' performance and daily operations.
- Supervised inventory and orders, and managed staff and work schedules.
Talks and appearances
Hire Ready Forum 2026
Speaker and moderator- Occasion:
- Forum on Human Resources and Public Relations in the Labor Market
- Organizer:
- Hire Ready
- Venue:
- Nitaj Center – Al-Jadriya, Baghdad
- Date:
- 4 April 2026
Delivered a workshop on public relations and crisis management, and moderated discussions with experts on the role of public relations, sales and human resources in improving companies' performance.
“Public Relations Is Not Embellishment”
Speaker- Occasion:
- Global Entrepreneurship Week 2025, Youth Builders Hackathon
- Organizer:
- Nitaj Center
- Venue:
- Baghdad
- Date:
- 22 November 2025
A session on the qualities of successful public relations, the importance of humanity and honesty in building relationships, and the seven-second rule.
Watch the video